JP Graziano’s is an iconic Italian deli and grocer known for heritage, craftsmanship, and community presence. The focus was modernizing the digital experience while preserving the brand’s authentic story.
Iconic Chicago Italian deli delivering authentic Italian flavors.
Overview
Industry
Hospitality & Entertainment
Impressions
1,740,000
+
Page Views
392,000
+
Total Clicks
95,300
+
CTR
5.50
%
The Challenge
JP Graziano’s aimed to refresh its website and improve digital discoverability while maintaining a heritage-forward identity. A balance between tradition and modern usability was essential.
Results
Our Approach
We executed a full web overhaul for both sites with emphasis on:




